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The Brand

Siddhart Raichand Fitness is a fitness brand striving towards inculcating healthy lifestyle values. Combating the strength of a sailor in the vast sea.

The Ask

Siddhart Raichand fitness had it set in its mind that it will aspire the youth to work towards achieving a vigorous lifestyle. To set their brand logo as they envisioned it to be, working towards the logo was an intriguing task.

The Approach

Fitness is essential in today's life. The brand's idea to fusion the vitality of the Navy and fitness led us to design this logo.

The amalgamation of 3 subjects in the logo was a daunting task. The brand's idea to transpire navy, fitness and its initials made us build the logo strategically.

We played with an anchor, fitness equipment and the initial of our client and that led to such a powerful brand logo that is not only attractive but also stimulates the growth of one's.

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